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Honest Folk
Work with me
The foundations – 1:1 brand coaching
Monthly – 1:1 brand coaching
Fractional brand services
Client stories
About
Journal
Book a virtual brew
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The foundations – 1:1 brand coaching
Monthly – 1:1 brand coaching
Fractional brand services
Client stories
About
Journal
Book a virtual brew

Inside Honest Brands

client stories
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How a strategic brand refresh helped Celtic Routes triple their sales
Client stories Fliss Lee 02/06/2025 Client stories Fliss Lee 02/06/2025

How a strategic brand refresh helped Celtic Routes triple their sales

Discover how brand strategy and a focused rebrand helped Celtic Routes – a self-drive tourism company – triple their sales in just one year

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How Ickle Bubba used brand strategy to fuel growth and global expansion
Client stories Fliss Lee 11/04/2025 Client stories Fliss Lee 11/04/2025

How Ickle Bubba used brand strategy to fuel growth and global expansion

Discover how brand strategy helped Ickle Bubba double sales, build brand consistency and create a strong identity for global growth. A rebrand case study.

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Eve: My experience of Your Brand Blueprint
Client stories Fliss Lee 02/09/2024 Client stories Fliss Lee 02/09/2024

Eve: My experience of Your Brand Blueprint

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Gina: Hoot copy
Client stories Fliss Lee 27/08/2024 Client stories Fliss Lee 27/08/2024

Gina: Hoot copy

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David: Household Goods and Vintage Supplies
Client stories Fliss Lee 28/07/2024 Client stories Fliss Lee 28/07/2024

David: Household Goods and Vintage Supplies

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Optimo: a brand to reflect the future direction of a growing BCorp
Client stories Fliss Lee 08/05/2024 Client stories Fliss Lee 08/05/2024

Optimo: a brand to reflect the future direction of a growing BCorp

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Taaryn: Multidisciplinary Visual Artist
Client stories Fliss Lee 06/07/2023 Client stories Fliss Lee 06/07/2023

Taaryn: Multidisciplinary Visual Artist

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Leanne’s Co: your Design Partner
Client stories Fliss Lee 23/03/2023 Client stories Fliss Lee 23/03/2023

Leanne’s Co: your Design Partner

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Jo Major: Diversity in Recruitment
Client stories Fliss Lee 26/01/2023 Client stories Fliss Lee 26/01/2023

Jo Major: Diversity in Recruitment

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Keep up to date with what I’m up to on Instagram

It's the first day of spring 🌸🌞

In my Spring Reset workshop next Monday (24th March), I’ll walk you through how to go from feeling confused and ad-hoc about, to coherent and focused when working ON your business.

We’ll look at which b
Last month I said I’d do a last minute ‘talk’ to help a friend out. I created a workshop in a day because I was embracing ‘messy action’ and it turned out to be one of the best workshops I’ve ever done.

That&rsquo
It's easy to feel pressured to set goals and start the year 'as you mean to go on'. I'm calling BS on that attitude.

Winter's one of the hardest times to get motivated. Days are darker and our melatonin levels are higher - which is why you might hav
If you've felt a bit stuck in January and February, and have had a sudden burst of energy over the last couple of weeks, don’t be down on yourself – it's an actual thing. We’ve got more melatonin in winter because the days are darke

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